El Chile
El Chile Cafe y Cantina, the first of Carlos Rivero's restaurant empire, raised the bar for Mexican eateries in Austin. In a town teeming with Tex-Mex, El Chile's chef-driven yet affordable food, its delicious drinks, and (dare we say it) its Zócalo-designed visual identity immediately set it apart. We helped Carlos with the interior and exterior design, designed the logo, the menus, the website, merchandise, salsa packaging, print ads, and billboards.